Dex Yellow Pages: What All Businesses Should Know About Advertising In The Denver Dex Yellow Page Phonebook. - ReachLocal Denver - Free Consultation (303) 498-9324 Internet Marketing Solutions In Denver

Dex Yellow Pages: What All Businesses Should Know About Advertising In The Denver Dex Yellow Page Phonebook.

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Thinking about placing an ad in the phonebook? Here is some great information about the industry that all business owners shoule know about. I came across this great article entitled Dex Yellow Pages "Mirror of the Marketplace" Reflects Steep Downward Slide written by Jeff Kron, a yellow page veteran of 29 years. The photo above illustrates how the Denver Dex Yellow Pages Phonebook has changed since 2006.

"As traditional print media suffers the continued migration of advertisers from print to Internet; local directory publishers scramble to stop the revenue hemorrhaging by getting pricing deals and an online option in front of the advertisers the that remain. The effort to entice newcomers is of course a priority as many long relationships turn elsewhere. That, along with bankruptcy, reorganization and cutbacks that continue to add their workforce to the numbers of the unemployed are some of the tactics employed to cauterize the wound.

Getting a viable Internet model in front of advertisers that delivers a sustainable ROI has become an unsurmountable uphill battle considering the recent changes Google has made to how they deliver organic results.  Have you noticed?  Local directory sites have vanished from organic appearance as Google's algorithms continue to evolve and deliver more relevant local search results that users crave."

Art Ruiz Jr is an internet marketing expert with ReachLocal Denver. Art also spent 6 years working for Dex Yellow Pages and has helped many customers transition into the online world. If your business is ready make the change, call me at (303) 498-9324.

Disclaimer: The postings of opinions on this site are my own and do not necessarily reflect those of ReachLocal, Inc., its management, employees, clients or publishers.

Article is also listed under the following categories: Dex Yellow Pages | Denver Dex Yellow Pages | Dex Yellow Pages In Colorado Springs

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